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Glossary / App Store and iOS

Glossary · App Store and iOS · checked Oct 24, 2026

App Review

Short answerApp Review is Apple's check of every app version, in-app purchase and event before it reaches the App Store. Apple says most submissions are reviewed within 24 to 48 hours.

Why it matters

It sets your launch calendar: a rejection or question adds a full round of waiting.

Our number

Our account has had 86 App Review decisions on 21 apps since September 10, 2026: median wait 60 hours from "Submitted" to the decision email, 39 approved.

Up next

Go deeperApp Store review times, monthlyThe page on this site that does the most with this term.Read it next →

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