Steam launch data for indie developers

Short answerA free Steam game can collect thousands of claims and very few players: O'BLOCK had 4,566 free claims and 82 people who played (1.8%) by Oct 23, 3:40 PM ET, three days after launch. Most free games get even fewer: 3,237 of the 4,688 free-to-play games SteamSpy lists (69%) had nobody online at their daily peak when we checked. Keep the download small: the median top-60 free game lists 8 GB, and at Steam's world-average 129 Mbps a 30 GB download takes 31 min.

How long will your download take?

Download size, GBWhere the player is3 min in the United States at Steam's average 184 Mbps. World average (129 Mbps): 4 min.

Speeds from Steam's own download stats, read Oct 20, 2026. Every country.

Bar chart: how many free-to-play Steam games reach each peak player count — Proof Engine render. SteamSpy free-to-play list, peak concurrent players, read Oct 20, 2026.

The reports

Launch report1.8% playedO'BLOCK's first days on Steam, in numbers4,566 claims, 82 players, 91 wishlists added. Every Steamworks reading, dated.Market report69% at zeroHow many players a free Steam game really gets4,688 free-to-play games on SteamSpy, by peak players.Market report8 GB medianHow big are the top 60 free Steam games?Listed storage for the free games with the most players, and the download time.Data129 Mbps worldSteam download speed by countryAverage Steam download speed in 236 countries and 51 US states, and how long 1 to 30 GB takes.

Tools for your launch

Free toolSteam revenue calculatorFrom gross sales to what reaches you after Steam's cut, refunds and tax.Free toolSteam wishlist to sales calculatorWishlists to first-week sales, with the conversion ranges.Free toolSteam capsule resizerEvery store capsule size from one image, in your browser.

What we learned shipping O'BLOCK

From The Manual

Q.Steam update visibility rounds, explained

Every number on these pages comes from Steamworks (read-only), Steam's public stats or the SteamSpy API, with the date it was read. How we collect it: methods. Want to see the game behind the numbers? O'BLOCK is free on Steam.

Up next

The most useful one if you are about to launch: Claims, players, wishlists and where the store traffic came from, from every Steamworks reading.O'BLOCK's first days on Steam, in numbersO'BLOCK on Steam, real numbers: 4,566 free claims, 82 players (1.8%), wishlists and store traffic sources, from every Steamworks reading.Read it next →

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